How football has commercialised nostalgia to appeal to modern-day fans
Sport • Nov 14, 2024, 5:00 PM
1 min de lecture
While the sport is as popular as ever, fans yearn for the "pure" football of their formative years. Vintage shirts from that time sell for far higher than the original price.
Clubs also follow this retro trend by designing new kits with fashion – and function – in mind.